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Author
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Godwin Nwachuku Arua,
Shamila Mohamed Shuhidan,
Haslinda Husaini,
Mohd Arif Fahmi Jidin,
Helen Obioma Ukwuaba,
Edwin Ifeanyi Ogbo
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Year
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2024
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Publisher
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Journal of Information and Knowledge Management (JIKM)
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Abstract
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Media and Information Literacy (MIL) is essential for navigating information as technology continues to grow. Due to the COVID-19 pandemic, teaching and learning were implemented through online platforms, requiring academicians and students to be equipped with media and information literacy. In the digital age, where business success depends on staff performance, MIL integration is crucial. MIL empowers people to be curious, to search, to critically evaluate, to use, and to contribute information and media content wisely. It also calls for competence in knowing one’s rights online, combating online hate speech and cyberbullying, addressing misinformation and disinformation, and understanding the ethical issues surrounding access and use of information.
Academic personnel require knowledge, skills, and psychological capacity to teach, research, and serve the community. These age-, gender-, socio-religious-, educational-, and literacy-diverse individuals behave differently. This study proposes the moderating role of socio-demographic factors between MIL and individual work performance to improve academic staff capabilities and service delivery.