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Author
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Thomas G. Hallaq
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Year
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2013
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Publisher
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Journal of Media Literacy Education 8(1), 62 - 84
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Abstract
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The research article focuses on developing a valid and reliable quantitative survey to measure digital online media literacy among university students. It identifies key media literacy constructs such as access, awareness, evaluation, production, and ethical awareness. The study responds to concerns that increased access to digital technology does not guarantee critical or responsible use.