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Author
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Simona Spinelli
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Year
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2019
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Publisher
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King's College London
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Abstract
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The thesis introduces the Multidimensional Storytelling (MDS) framework to study hybrid new media narratives. It focuses on narratives combining digital, interactive, and transmedia storytelling elements. The research asks whether these forms share common features and can be unified conceptually. It also examines how narrative dimensions evolved between 2000 and 2015.
A mixed-method approach was used, including literature review, expert interviews, and 61 case studies. Shared narrative and technological patterns were identified to design the MDS framework. The framework includes qualitative and quantitative tools for systematic analysis. It was tested on additional new media stories from 2000–2015. Findings show the framework supports standardized and reproducible analysis of hybrid narratives.
The study reveals an increasing level of hybridisation in new media storytelling over time.
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Language
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English