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Author
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Maulenbergenova Gulnaz Otepbergenovna
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Year
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2025
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Publisher
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London International Monthly Conference on Multidisciplinary Research and Innovation
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Abstract
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Gender equality in the media is a significant societal concern that affects how individuals perceive themselves and others. Media, as a powerful tool of communication and cultural expression, plays a critical role in shaping public understanding of gender roles. Despite progress in recent years, women and marginalized gender groups continue to face underrepresentation, stereotyping, and exclusion from leadership positions in media industries. This article explores the multifaceted nature of gender inequality in media, including both on-screen representation and behind-the-scenes participation. It also discusses the consequences of such inequality on societal attitudes and offers insights into ongoing efforts and initiatives aimed at achieving a more equitable media landscape. The analysis reveals that while some strides have been made, systemic challenges remain. Addressing these issues requires intentional change across media institutions, policy-making, and audience engagement.